10 Paid College Event Ideas That Actually Make Money

Want to host college events that bring in cash and create memorable experiences? Here’s a quick rundown of 10 ideas that combine fun, engagement, and fundraising potential:

• Rooftop Party Fundraisers: Unique venues, stunning views, and social vibes. Revenue from ticket sales, sponsorships, and themed experiences.

• Outdoor Concert Series: Live music under the stars with sponsorship tiers and ticket sales driving revenue.

• Casino Night Events: Blackjack, poker, and raffles create a lively atmosphere with multiple revenue streams.

• Talent Show Competitions: Showcase student creativity with ticket sales, entry fees, and live voting options.

• Themed Trivia Nights: Pop culture themes + competitive fun = ticket sales, concessions, and sponsorships.

• Outdoor Movie Screenings: Nostalgic movie nights with ticket sales, concessions, and sponsorships.

• Fitness Challenge Events: Promote health with entry fees, merchandise, and team challenges.

• Student Art Auctions: Showcase and auction student art, generating funds through bids and entry fees.

• Gaming Tournaments: Tap into esports with entry fees, sponsorships, and spectator tickets.

• Charity 5K Runs: Fitness meets fundraising with registration fees, sponsorships, and peer-to-peer campaigns.

Each event offers unique ways to generate funds while building campus community. Tools like DoorList can simplify ticketing and attendance tracking, ensuring smooth planning and maximum profits. Ready to get started? Dive into the details of each idea to find the best fit for your campus.

1. Rooftop Party Fundraisers

Picture this: students gathering on a rooftop as the sun sets, sipping cocktails, enjoying light snacks, and supporting a meaningful cause. Rooftop party fundraisers blend the charm of elevated venues with the lively social atmosphere students love, making them a standout choice for student organizations looking to host paid events.

The draw is clear. Rooftops provide a unique backdrop - stunning sunsets, sweeping skylines, and panoramic views - that instantly elevate the experience. It’s the kind of event that feels special and, let’s be honest, looks great on Instagram, encouraging students to attend and make it a night to remember.

Revenue Potential

Rooftop parties are not just about the vibe; they’re a smart way to generate revenue. These events thrive when paired with creative themes tailored to different student groups. Offering fresh concepts for each party ensures students feel like they’re getting a one-of-a-kind experience worth the premium ticket price.

Student Engagement and Participation

The focus of these events is on creating an enjoyable experience rather than emphasizing the fundraising aspect. The exclusivity and social appeal naturally draw students in. Take Cleveland State University’s “All That’s Green Is Gold” event from August 2023, for instance. The immersive atmosphere captivated attendees, attracting 816 students - 63% more than expected. Within 30 minutes, all 500 custom bucket hats sold out, and post-event surveys revealed an impressive 87% satisfaction rate. Events like this not only raise funds but also generate buzz and organic promotion through social media moments.

Logistical Feasibility

Organizing a rooftop event comes with its own set of challenges. For starters, timing is key - expect minor delays as groups make their way to the rooftop. Weather is another critical factor. Prepare for windy conditions with elastic tablecloths, weather-resistant furniture, and backup tents. Hosting events after sunset can enhance the ambiance, but make sure guests know in advance that the event will be outdoors. Always have a contingency plan for bad weather, whether it’s relocating indoors or finding a covered space nearby.

When it comes to setup, let the rooftop shine. Instead of trying to recreate an indoor look, highlight the natural beauty of the space. Use plants, string lights, weather-resistant seating, and screens to create a cozy yet open atmosphere that complements the sunset.

Opportunities for Sponsorships or Partnerships

Rooftop fundraisers are also a great chance to team up with local businesses. Wineries, for instance, might donate a portion of their sales, or nearby restaurants could provide food for the event. These partnerships not only cut costs but also give businesses direct exposure to the college crowd.

Seasonal touches can further enhance the experience. Think summer menus featuring refreshing cocktails and light snacks made with local ingredients - it’s a simple way to add authenticity and appeal.

To streamline logistics, tools like DoorList can be a lifesaver. This platform offers real-time ticketing and attendance tracking for free to college users. Its group management features help manage rooftop access, while the +1 invite system encourages students to bring friends, amplifying your event’s reach. With this focus on creating exclusive experiences, rooftop parties can easily set the tone for other exciting campus events.

2. Outdoor Concert Series

There's something magical about live music under the open sky - it brings energy and excitement to campus life like few other events can. An outdoor concert series not only taps into students' love for music but also creates multiple revenue opportunities throughout the semester. Unlike a single event, a series builds anticipation and momentum, turning each performance into a social highlight. To make it resonate with your campus, survey students to discover their favorite genres and local bands. Booking community-connected, affordable artists ensures the event feels personal and relatable.

Revenue Potential

When planned effectively, outdoor concerts can bring in serious revenue. Sponsorships, for instance, often contribute a hefty portion - around 37% of an event's earnings. Offering tiered sponsorship packages is key to maximizing this potential. Here's an example of what those tiers could look like:

While ticket sales are important, they typically won't cover all costs. A balanced approach, combining ticket revenue with sponsorships, is essential for financial success. This mix not only ensures profitability but also keeps the event vibrant and engaging for attendees.

Student Engagement and Participation

Outdoor concerts thrive on their ability to blend music with a lively social atmosphere. The buzz they create encourages students to attend with friends, sparking organic word-of-mouth promotion. To make the most of this, active promotion is a must. Involve everyone - performers, sponsors, merchandisers, and the venue - in spreading the word. Social media is your best friend here; students love to share photos and videos from live events, amplifying your reach.

Timing can make or break attendance. Evening shows on weekends or afternoon concerts between classes are ideal for drawing crowds. Also, involve students in the planning process to ensure the event aligns with their preferences. This not only boosts attendance but also fosters a sense of ownership and excitement.

Logistical Feasibility

Pulling off an outdoor concert requires careful planning, especially when it comes to permits, equipment, and weather contingencies. Start by checking what permits your venue requires - these might include assembly, noise, and food or alcohol service permits. Equipment needs will depend on the size of your event, but basics include a stage, power generator, lighting, and sound systems. For larger crowds, consider using industrial-grade LED screens (IP65-rated for rain and dust protection) with onboard generators to ensure everyone has a clear view.

Weather is a wildcard, so always have a backup plan. Secure an indoor or covered venue as a contingency, and allocate 10–30% of your budget for weather-related expenses. Accessibility is another critical factor. Use registration forms to identify any disability-related needs, so you can arrange appropriate accommodations in advance.

Opportunities for Sponsorships or Partnerships

Concert series offer unique opportunities to collaborate with local businesses. These partnerships go beyond traditional sponsorships, creating authentic connections with the college crowd. As Matt Tuffuor from Toasted Life puts it:

Sometimes, the right sponsorship connection is already in the room and they might even be a regular. If guests work for brands that align with our audience, they likely already see the value in partnering with us.

Local businesses like music venues, instrument shops, record stores, and food trucks are often eager to get involved. They understand the music scene and can contribute through financial support or in-kind services. To attract sponsors, track metrics such as social media mentions, website traffic, and media coverage to demonstrate the event's impact. Building strong relationships is just as important - thank sponsors during performances, send follow-up notes, and give them social media shoutouts to show your appreciation.

For smoother event management, platforms like DoorList can simplify ticketing and attendance tracking. Their real-time features, including a +1 invite option, encourage students to bring friends, naturally growing your audience. Plus, group management tools make coordinating with performers and sponsors a breeze.

3. Casino Night Events

Casino nights bring a fresh twist to campus events, combining entertainment with fundraising in a way that sparks social interaction, friendly competition, and plenty of fun. With college students often drawn to games and challenges, these events are a natural fit. Considering that around 40 million people in the U.S. play poker regularly, there's a good chance your campus will have plenty of eager participants.

The secret to a successful casino night is picking the right mix of games. Classics like blackjack, poker, roulette, and craps never fail to draw a crowd. Setting up poker and blackjack tables creates natural hubs where students can mingle, learn the games, and enjoy the lively atmosphere. Now, let’s dive into how these events can generate revenue, boost engagement, and be pulled off smoothly.

Revenue Potential

Casino nights can be a great way to raise funds, with events typically bringing in anywhere from $5,000 to $10,000. The foundation lies in advance ticket sales, usually priced around $35 per person. Add in poker tournament re-buys and add-ons, which can contribute up to 30% of the total funds raised, and you’ve got a solid revenue model.

Here’s a snapshot of potential revenue streams:

Sponsorships can also make a big difference. Local businesses might sponsor gaming tables or even the whole event, while ad space in event booklets can bring in extra funds - around $150 for full-page ads and $100 for half-page ads. Raffles with donated prizes add another layer of income throughout the evening.

Student Engagement and Participation

Casino games naturally bring people together. They encourage students to socialize, compete, and share laughs, creating a vibrant and inclusive atmosphere. The interactive nature of these games breaks down barriers, making it easy for everyone to join in and have a great time.

To make the experience even better, consider hiring real casino dealers. They add authenticity, keep the games running smoothly, and help students learn the rules, making the whole event more approachable. The competitive edge of games like poker not only adds excitement but also gives students a chance to hone their strategic thinking and decision-making skills.

Logistical Feasibility

Planning a casino night requires careful attention to detail, especially when it comes to the venue and equipment. The space should accommodate multiple gaming tables while allowing enough room for students to move around comfortably. Designating areas for high-energy games like craps and quieter zones for poker tournaments can help balance the vibe.

Renting professional equipment is essential for creating an authentic casino feel. This includes gaming tables, quality cards and chips, and experienced dealers to run the games. Investing in the right setup not only enhances the experience but also makes the event more attractive to sponsors.

"Choosing the right Casino Package for the number of guests, planning the venue/layout with respect to game activities, and coordinating the format, schedule, and timeline for various event activities is crucial for your Casino Fundraiser to be a success." - 21 Fun Casino

By ensuring smooth logistics, you can create an event that keeps students engaged and encourages them to stay longer, increasing both participation and donations.

Opportunities for Sponsorships or Partnerships

Casino nights also open the door to valuable partnerships with local businesses. These events provide excellent exposure, as they tend to last several hours and keep students entertained throughout.

Local restaurants, entertainment venues, and retailers often sponsor gaming tables or donate prizes for raffles. These collaborations not only boost your fundraising efforts but also build meaningful connections with businesses that align with student interests.

To maximize attendance, consider using surveys or social media polls to find out which games students are most excited about. Partnering with well-known student organizations can further expand your reach, while social media campaigns - complete with teasers, polls, and countdowns - can build anticipation leading up to the event.

For smooth ticketing and attendance tracking, platforms like DoorList are a great option. Their +1 invite feature encourages students to bring friends, naturally increasing your audience and revenue. Plus, with zero fees on paid events, more of the proceeds go directly toward your fundraising goals.

4. Talent Show Competitions

Talent shows tap into the vibrant creativity of college students, turning their performances into both entertainment and fundraising opportunities. These events showcase a variety of talents - from singing and dancing to poetry slams, magic tricks, and even cultural presentations. The beauty of talent shows lies in their inclusivity, welcoming students from all backgrounds to participate. This not only fosters a sense of community but also ensures a steady stream of ticket sales, as friends and peers eagerly come out to support the performers.

Revenue Potential

Talent shows provide multiple ways to generate income. Ticket sales are the backbone, with audience members paying for admission. Many events also charge a small entry fee for participants, which helps boost fundraising efforts. To expand reach, you can livestream the event and charge remote viewers a nominal fee. Offering enticing prizes for performers can encourage more students to participate, which in turn draws larger audiences. This layered approach to revenue not only funds the event but also keeps attendees engaged and excited.

Student Engagement and Participation

These events do more than just entertain - they give students a platform to showcase their abilities while building confidence and camaraderie on campus. Colleges are full of talented individuals who might not otherwise get the chance to shine, and talent shows provide that opportunity.

To keep the event fresh and exciting, consider welcoming all kinds of acts, even unconventional ones. Themed competitions, like lip sync battles or dance-offs, can keep the energy high and the audience entertained. Adding interactive elements, such as live voting or LED screens for close-up views of performances, transforms the event into a dynamic experience for everyone involved.

Logistical Feasibility

Planning a talent show requires attention to detail and sufficient lead time - ideally 4–6 months. Start by securing a venue that meets your technical needs, such as proper lighting and sound equipment. Schedule auditions to streamline the lineup of acts and ensure a polished presentation[46,48,49]. Form an organizing committee with dedicated subgroups for tasks like talent recruitment, rehearsal management, marketing, and technical support. A charismatic emcee can tie the event together, keeping the audience engaged and ensuring smooth transitions between performances[46,49].

Opportunities for Sponsorships or Partnerships

Talent shows are prime opportunities for sponsorships, thanks to their broad appeal. Local businesses may be eager to sponsor the event in exchange for benefits like logo placements on banners, programs, or promotional materials. Bringing in celebrity judges - such as local radio hosts, alumni, or community leaders - can further boost attendance and attract sponsorships.

Collaborating with marketing partners can also amplify the event’s visibility. Use social media, campus websites, flyers, and posters to promote key details like the date, location, fees, performance categories, and prizes. Teaser videos shared online can build excitement and anticipation in the weeks leading up to the show.

For ticketing, platforms like DoorList can simplify the process with features like real-time attendance tracking and a +1 invite option that encourages students to bring friends. With zero fees on paid events, you can maximize your fundraising efforts. These sponsorship and marketing strategies make talent shows a standout addition to any campus event calendar.

5. Themed Trivia Nights

Themed trivia nights bring a fun and competitive twist to campus fundraising efforts. These events blend students' love for pop culture with their competitive nature, creating a lively atmosphere that draws crowds. Themes like 90s nostalgia, Friends episodes, or trending social media topics resonate well, making the event both entertaining and profitable. The secret to success? Picking themes that connect with your campus community while keeping the vibe welcoming and inclusive.

Revenue Potential

Trivia nights offer multiple ways to generate funds, which is why they’re a favorite for college fundraisers. Ticket sales are the primary source, often offered in tiered pricing for individuals or teams. But the real magic comes from add-ons. For instance, you can sell "mulligans", which let teams buy extra chances to score points. Some venues have seen impressive results - like Varsity Sports Cafe, which reports $2,000 to $3,000 more revenue on trivia nights compared to regular evenings, or The Tap Yard, where trivia events boost revenue by about 30% at their locations.

Want to take it further? Offer VIP tickets that include snacks and drinks, partner with campus dining services, or add silent auctions, raffles, or themed merchandise to increase earnings.

Student Engagement and Participation

Themed trivia thrives on pop culture - think TV shows, music, movies, and even social media trends. Decade-themed nights, like those centered on the 90s or early 2000s, stir up nostalgia and draw larger crowds. To make the experience even more engaging, add visual and audio elements like movie clips, song snippets, or photos. Encourage attendees to dress up in costumes that match the theme - it not only adds to the fun but also creates shareable social media moments to promote future events.

Megan Fitzgerald, Director of Brand Experience at Talea Beer Co., says, "Trivia is easy and fun, good for big groups or couples, and you can find it usually just down the block."

A mix of general knowledge and theme-specific questions ensures everyone can join in, no matter their expertise. Popular categories include sports, history, geography, science, food, and current events.

Logistical Feasibility

Running a trivia night smoothly takes some planning. Choose a venue with enough space for teams and designate a clear spot for the quiz master - think a raised platform or a dedicated table. Equip the space with a microphone, speakers, and a projector to display questions, especially for those involving images or longer text. Always conduct a tech check and have printed backups ready to avoid hiccups.

Prepare welcome folders for each team with rule sheets, answer sheets, and details about fundraising activities. Set clear guidelines on things like team sizes, cell phone use, and how answers should be submitted. A well-organized setup ensures the event runs without a hitch.

Opportunities for Sponsorships or Partnerships

Trivia nights are a great opportunity to involve sponsors. Local businesses can sponsor the event in exchange for their logo on promotional materials, banners, or digital displays. Offering different sponsorship levels can help attract businesses of varying budgets. You can also partner with local restaurants or coffee shops for food and drinks, which could even make it possible to host off-campus events while sharing costs and revenue.

Platforms like DoorList simplify ticketing and attendance management, offering real-time tracking and a +1 invite option with no fees for paid events. Collaborating with campus media, student organizations, and social media influencers can also amplify attendance. Teasers, behind-the-scenes previews, and other promotional content can build excitement and ensure a packed house.

6. Outdoor Movie Screenings

Outdoor movie screenings turn ordinary campus spaces into enchanting open-air theaters. These events combine students' love for movies with a laid-back, social vibe, making them a hit for both entertainment and fundraising. The mix of nostalgia and fun creates an irresistible draw, especially when paired with films that enhance the outdoor experience. With the right setup, these screenings can generate impressive revenue.

Revenue Potential

Outdoor movie nights come with multiple ways to bring in funds. Tickets typically sell for $10 to $15 per person, with prices influenced by the movie choice, location, and any added perks. Concessions also play a big role, often accounting for 30–40% of total revenue. You can even use dynamic pricing strategies - like charging more for blockbuster films or offering early-bird discounts - to increase profits by as much as 25%. Themed nights, such as Halloween horror marathons or Valentine's Day romantic comedies, can boost ticket sales by 25–50%.

Sponsorships are another lucrative option, with packages ranging from $500 to $5,000 per event. Whether you handle concessions yourself or invite local food vendors to participate for a fee, you can tap into multiple revenue streams. Selling tickets in advance not only secures funds but also allows you to offer bonuses like free popcorn or reserved seating.

"Everyone knows that concessions are how movie theaters make all their money, and with outdoor movies it is no different." – Outdoor Movies | Open Air Cinema

Student Engagement and Participation

Outdoor screenings are more than just movie nights - they’re social gatherings that bring students together. Picture a cozy scene with blankets, lawn chairs, and friends chatting under the stars. To make the most of the experience, schedule the movie to start about 15 minutes after sunset, leaving just enough light for pre-show mingling. Hosting the event on a Friday or Saturday night can also draw larger crowds.

Pre-movie activities like games or live music can keep attendees entertained before the film begins. Encourage students to bring their own seating to create a picnic-like atmosphere. Add thoughtful touches like themed decorations and dim lighting to make the event Instagram-worthy. The relaxed, communal vibe is what makes these screenings so appealing.

Logistical Feasibility

Pulling off a successful outdoor movie night takes planning and coordination. Start by assembling a team with clear roles for organizing the venue, handling technical needs, marketing, and managing the event day. Regular meetings can help keep everything on track. Choose a venue that’s spacious, flat, and equipped with electrical access, restrooms, and parking. Don’t forget to secure necessary permits and movie licenses to avoid legal hiccups.

Professional audiovisual equipment is essential for a high-quality experience. Companies like FunFlicks® offer rental packages that include setup and takedown, making things easier. Be prepared for bad weather by having a backup plan, such as an alternate date or an indoor location. Karen Finlay, President of Karen Finlay Marketing, emphasizes the importance of preparation:

"Forward planning is an important part of successful event management, and planning for more than poor weather is part of this."

If your event takes place during warmer months, ensure plenty of water is available for attendees. Assign clear responsibilities to staff members to keep everything running smoothly.

Opportunities for Sponsorships or Partnerships

Outdoor screenings are a goldmine for sponsorships, offering local businesses a chance to connect with an engaged student audience in a casual setting. Reach out to local organizations with tailored sponsorship packages that include logo placements on marketing materials, on-screen ads, shout-outs during the event, and booth space for promotion. In-kind sponsorships can also be a win-win - local restaurants might provide food trucks or concessions in exchange for visibility, cutting your costs while offering great food to attendees.

To streamline ticketing, consider platforms like DoorList, which offer features like real-time tracking and +1 invites with no fees on paid events. Collaborate with campus media, student groups, and social media influencers to spread the word and ensure a packed audience.

7. Fitness Challenge Events

Fitness challenge events tap into the competitive nature of college students while promoting healthier habits on campus. These high-energy activities range from solo challenges, like planks and step counts, to team-based obstacle courses, creating a dynamic and fun atmosphere. They’re not only great for fostering community but also serve as a smart way to generate revenue.

Revenue Potential

These events open up several ways to bring in money. You can start with entry fees, offering tiered pricing for basic and VIP options - VIPs might get perks like coaching sessions or exclusive event swag. Selling custom-branded merchandise, such as t-shirts, hats, or water bottles, is another avenue. Add-ons like personal training packages, competition prep classes, and tickets for spectators or VIP seating can further boost your earnings.

Student Engagement and Participation

Fitness challenges are a hit with students because they mix fun competition with a sense of community. Popular formats include step counts, planks, squats, ab workouts, upper body strength, and burpees. These events not only keep students engaged but also encourage retention and attract new participants. To get the best turnout, promote the event 3–4 weeks in advance through social media, email campaigns, and online groups. Offering prizes, early-bird discounts, or referral incentives can also drive participation. Using modern fitness apps to track workouts and display leaderboards ensures inclusivity, allowing students of all fitness levels to join in.

Logistical Feasibility

Pulling off a successful fitness challenge requires thorough planning. Start by defining your goals, securing a venue, and creating a detailed budget that accounts for equipment, catering, security, parking, and seating. Build a timeline working backward from the event date, and include risk assessments and contingency plans. Make use of campus resources like Audio/Visual teams and Event Liaisons to simplify setup. For designing sustainable challenges, follow established recommendations, such as incorporating flexibility exercises 2–3 times a week and aiming for about 2 hours and 30 minutes of moderate aerobic activity weekly.

Opportunities for Sponsorships or Partnerships

Once logistics are in place, partnerships can take your event to the next level. Fitness challenges naturally attract sponsors looking to engage with health-conscious college students. Local gyms, nutrition shops, athletic wear brands, or fitness companies are great potential partners. Offer tiered sponsorship packages to provide different levels of exposure and benefits, similar to the approach used by the Cardinal Shehan Center. Cross-promote with influencers or encourage participants to act as ambassadors by sharing their experiences online. You can also explore creative partnerships, like hosting a virtual charity run similar to Forte Prep, to expand participation and sponsorship opportunities.

To streamline event management, platforms like DoorList can simplify ticketing and registration, offering real-time tracking and fee-free options for paid events. This makes the entire process smoother for both organizers and participants.

8. Student Art Auctions

Student art auctions are a creative way to combine fundraising with showcasing student talent. These events not only highlight the artistic abilities of students but also encourage community engagement through competitive bidding on one-of-a-kind pieces. By merging the excitement of acquiring unique artwork with the opportunity to support students, these auctions create an atmosphere that draws attendees and inspires generous contributions.

Revenue Potential

When organized effectively, art auctions can generate impressive revenue. For example, Siena College's 1998 auction saw a $500 item sell for $2,400, and another valued at $10,000 reach $60,000. The event brought in nearly $300,000 for the college and over $600,000 in total sales.

To maximize earnings, start with low bids to increase competition. As Jennifer Vorbach, former Auctioneer and International Director of Christie's Post War and Contemporary Art department, explains:

"The auction wants to make it competitive, to get as many bidders as possible. And it tends to work. Lower starting estimates also allow the auction house to gather and use statistics like, 50% of our lots exceeded their mid-estimates, and 50% sold above the estimate. The auction house then use those statistics competitively."

Revenue isn’t limited to the sale of artwork. You can also generate income through entry fees, catalog sales, refreshments, and special preview events. For example, in 2023, CharityAuctionsToday helped nonprofits raise over $500 million by implementing comprehensive strategies for art sales. These additional revenue streams can make a significant difference while further engaging participants.

Student Engagement and Participation

The success of an art auction hinges on student involvement. Featuring student artwork is a great start, but you can go further by involving students in planning, marketing, and volunteering during the event. Events like these celebrate creativity and encourage campus-wide participation, much like talent shows or themed trivia nights.

Adding an educational element - such as art workshops or Q&A sessions with participating artists - can deepen engagement. You can also incorporate gamification by using silent auction apps that allow real-time bid tracking, making the experience more interactive and fun.

Logistical Feasibility

Planning is crucial for a smooth and successful auction. Start at least six months in advance and assemble a team with clear roles, such as an Auction Chair, Procurement Coordinator, and Marketing Coordinator. Choose a venue with ample lighting and display space; off-campus locations can add a sense of occasion. Use digital tools for tracking bids and streamlining checkout to handle the post-auction rush efficiently.

Promote the event through multiple channels, including social media, email campaigns, and local networks. Announce the date early and generate buzz by sharing previews of featured artwork online. Partnering with local businesses can also amplify the event’s reach and impact.

Opportunities for Sponsorships and Partnerships

Collaborating with local businesses and campus organizations can elevate your auction’s success. Reach out to art supply stores, framing shops, galleries, and campus art departments for sponsorships or donations. Building these relationships can provide long-term benefits for future events.

To simplify registrations and payments, consider platforms like DoorList, which offers real-time ticketing and fee-free payment processing, ensuring more funds go directly to your cause. These partnerships and tools can help make your auction a standout event while maximizing its impact.

9. Gaming Tournaments

Gaming tournaments are a fantastic way to engage students and tap into a booming industry. With 70% of college students playing video games and the esports market expected to hit $4.8 billion by 2025, these events offer both entertainment and financial opportunities. Popular games like Fortnite, Super Smash Bros., League of Legends, Minecraft, and Rocket League are crowd favorites. Picking games that resonate with your student body can create a buzz and set the stage for a successful event.

Revenue Potential

Gaming tournaments bring in money through multiple channels, including entry fees, ticket sales for spectators, concessions, and branded merchandise. Adding different competition brackets can encourage more participation, which in turn boosts revenue.

Student Engagement and Participation

These events aren’t just about making money - they’re also powerful tools for building community. Esports players tend to have 10% better attendance rates and GPAs that are 1.7 points higher than the average student. That’s a win-win for students and administrators.

Take the example of Moreno Valley Unified School District. In 2023, their esports program saw participation triple to over 1,600 students by adding esports electives, dedicated spaces, and new clubs at all school levels. Joshua Combs, a Board Member on the Moreno Valley Education Foundation, highlighted the impact:

Student engagement in esports tripled to over 1600 students in the second year of our program with the introduction of esports electives, dedicated spaces in our secondary schools, and new esports clubs in our elementary schools.

Beyond competing, students often get involved in streaming matches on Twitch, providing live commentary, organizing events, and even creating highlight reels. This transforms tournaments into exciting, festival-like experiences that leave lasting memories.

Logistical Feasibility

Pulling off a successful tournament requires detailed planning. Your venue should have plenty of power outlets and high-speed internet with enough bandwidth to handle multiple gamers at once. You’ll also need high-performance PCs or consoles and streaming equipment if you plan to broadcast matches.

Start by collaborating with your college’s athletic department to identify popular games. Esports teams or gaming clubs on campus can also provide valuable insights into tournament formats and logistics.

Opportunities for Sponsorships and Partnerships

Gaming tournaments often attract sponsorships from tech companies, gaming retailers, food vendors, and energy drink brands. Partnering with campus organizations - like computer science departments, gaming clubs, or student government - can help with cross-promotion and resource sharing. Local gaming cafes or electronics stores may even sponsor equipment in exchange for promotional opportunities.

To streamline ticketing and manage group invites, platforms like DoorList can be a big help. Its tools make it easy to spread the word across campus gaming communities while also tracking attendance, giving you useful data for future events.

Lastly, consider creating content to build excitement. Share behind-the-scenes looks at tournament prep, player interviews, and strategy guides on platforms where gamers are active. This mix of competition, community, and creativity not only draws crowds but also sets the foundation for future campus events that students will look forward to.

10. Charity 5K Runs

Charity 5K runs are a lively and active way to bring students together while raising funds for important causes. These events tap into students' enthusiasm for fitness and community involvement, making them a great fit for college campuses. With registration fees typically ranging from $15 to $50 per participant, plus extra income from sponsorships and merchandise, these runs not only raise money but also foster a sense of unity on campus.

Revenue Potential

A well-organized 5K can generate income from multiple sources. Registration fees are the primary revenue driver, but offering tiered pricing, VIP packages, and early bird discounts can boost participation and earnings.

Sponsorships are another key revenue stream. By creating different sponsorship tiers, you can attract local businesses with varying budgets. Here's an example of sponsorship levels:

Another way to expand fundraising is through peer-to-peer campaigns. Encourage runners to collect pledges based on their performance. For example, Transform1, an organization combating child trafficking, raised $141,400 using this strategy.

Student Engagement and Participation

To make the event exciting, consider adding creative themes that resonate with students. Themes focusing on mental health, local food banks, or environmental causes can spark interest. Awards like "Most Money Raised", "Best Team Spirit", "Fastest Time", or "Most Creative Costume" can also inspire friendly competition.

Social media challenges are another way to keep participants engaged. Encourage students to share training photos, fundraising milestones, or team prep videos. Pair this with an after-party featuring music, games, healthy snacks, and an awards ceremony to turn the 5K into a full-on campus celebration.

Logistical Feasibility

A successful 5K requires careful planning. Start by assigning roles, securing university approval, and mapping out a safe route. You'll also need to arrange for equipment, permits, and volunteers to ensure everything runs smoothly.

Opportunities for Sponsorships and Partnerships

Local businesses often jump at the chance to sponsor events that boost their community presence. Businesses like health clubs, nutrition stores, and athletic retailers are natural fits for a running event, especially if the cause aligns with wellness. Partnering with campus athletic departments, student health services, or counseling centers can also add credibility and resources to your event. Alumni networks may even pitch in with sponsorships or prizes.

Using tools like DoorList, which offers no-fee ticketing and real-time registration features, can help streamline sign-ups and maximize fundraising.

When pitching sponsorships, be professional and clear. Highlight the benefits, expected attendance, and promotional opportunities for sponsors. Share demographic details about your student body and explain how the event aligns with a sponsor's business goals or values.

"People respond to specific deadlines and specific targets." - Scott Nichols, senior vice president for development and alumni relations at Boston University

This quote underscores the importance of setting clear goals, whether it's reaching 200 participants or raising $10,000. Having measurable targets can help you stay focused and drive success for your Charity 5K Run.

Event Comparison Table

Choosing the right event format can significantly influence your fundraising results. Each type of event comes with its own revenue opportunities, sponsorship potential, and logistical demands.

Here’s a side-by-side look at Casino Night Events and Fitness Challenge Events to help you weigh their income potential and execution needs:

Each event type has unique strengths and considerations. Casino Nights thrive on sponsorships and auction donations, so a solid outreach plan is essential. Fitness Challenges, on the other hand, leverage multiple revenue streams like entry fees, branded merchandise, and additional services.

Sponsorship opportunities also vary. Casino Nights often provide sponsors with tangible perks like tickets and reserved seating. Fitness Challenges, particularly virtual ones, typically offer digital branding opportunities, including email campaigns to over 18,000 contacts and social media exposure to more than 214,000 followers.

Logistically, Casino Nights demand more setup, including gaming tables, chips, cards, and professional dealers, along with themed decorations to create an authentic casino atmosphere. Fitness Challenges are simpler to organize, often requiring just a suitable outdoor space, basic fitness equipment, and volunteer supervision.

When deciding, consider your team’s resources and connections. If you have access to corporate sponsors and can secure high-value partnerships, Casino Nights can be a lucrative option. On the other hand, if your budget is limited and you can utilize existing campus facilities, Fitness Challenges present a cost-effective and manageable choice.

Whichever path you choose, align the event with your team’s strengths and resources to maximize success. Tools like DoorList can simplify ticketing, allowing you to focus on creating an unforgettable experience.

Conclusion

Paid college events offer a powerful blend of fundraising opportunities and community-building potential. With education fundraising reaching an impressive $59.5 billion in 2022 - a 12.5% increase from the previous year - it’s clear that support for educational causes and campus life is thriving.

This growth highlights the increasing engagement of both students and donors. These events not only strengthen campus connections but also provide students with valuable leadership experiences. As University of St. Thomas President Rob Vischer aptly put it:

"One of the aspects of post-COVID life is we realize that delivering knowledge through a laptop screen fell short of what we expect from an educational experience, especially for undergrads, where so much of it is the socialization, the give and take, the relationship, building - all of it."

The numbers back this up, with in-person event attendance surging by 38% - a clear sign that students are eager to reconnect with their campus communities.

"Fundraising can create a sense of community: It gives the participants something they can 'buy into' with their hard work and feel like they're doing something good for the world."
– NPSS Corporation

Beyond ticket sales, these events open the door to multiple revenue streams, including merchandise, vendor booths, sponsorships, and refreshment sales. This ensures that events remain affordable for students while still generating significant funds. Notably, 16% of total fundraising now comes from non-alumni individuals, showing that these events can attract a broader base of support.

Platforms like DoorList make the process even easier by offering real-time ticket tracking, zero fees, and convenient features like +1 invites. Since DoorList is completely free, you can maximize your event’s profitability without worrying about platform costs cutting into your goals.

With all these advantages, your next event has the potential to bring in funds and strengthen campus spirit. Whether it’s a thrilling casino night, an outdoor concert, or a charity 5K, success lies in choosing an event that aligns with your organization’s strengths and resonates with your audience. Start planning today and see how your club and campus can thrive!

FAQs

What should I consider when choosing a venue for a rooftop party fundraiser?

Choosing the Perfect Venue for a Rooftop Party Fundraiser

When planning a rooftop party fundraiser, picking the right venue can make all the difference. Here are some important things to consider:

• Accessibility: Ensure the venue is easy to reach, whether guests are driving or using public transportation. Don’t forget to check if there’s enough parking available for everyone.

• Capacity and Layout: The space should comfortably accommodate your guest list and have a layout that works well for your planned activities, whether it’s a sit-down dinner or a more casual mingling setup.

• Weather Backup Plan: Rooftop events rely on good weather, but it’s smart to have a backup plan. Look for venues that offer indoor options or can provide tents to keep the event going if the weather takes a turn.

• Amenities: Make sure the venue has the basics covered, like restrooms, catering options, and any technical needs such as sound systems or lighting. These small details can make a big impact on the success of your event.

• Ambiance: A rooftop party is all about the vibe. Choose a spot with stunning views and an atmosphere that aligns with the tone of your fundraiser. A great setting can leave a lasting impression on your guests.

By keeping these factors in mind, you’ll be well on your way to hosting an unforgettable rooftop fundraiser.

How can college clubs get local businesses to sponsor their events?

How to Secure Sponsorships from Local Businesses

When it comes to getting sponsorships from local businesses, college clubs should focus on creating partnerships that work for both sides. Start by identifying businesses that connect with your event’s theme or audience - think local shops, student-oriented services, or organizations with a community focus. Once you’ve found potential sponsors, reach out with a well-thought-out sponsorship proposal. Make sure to highlight what’s in it for them, like boosting their brand visibility, gaining traction on social media, or having direct access to your event’s attendees.

Don’t underestimate the power of networking, either. Attend local business events or join community groups to build genuine connections. Sweeten the deal by offering perks like putting their logo on event flyers, banners, or giving them shoutouts during the event. If you can show how their involvement benefits both your event and the community, you’ll increase your chances of securing their support.

How can I boost student participation and excitement for themed trivia nights?

How to Boost Participation for Themed Trivia Nights

If you want to make your themed trivia nights a hit, focus on crafting an experience that’s both fun and interactive. Start by encouraging students to form teams - this not only adds an element of friendly competition but also helps build social connections. Picking trivia themes that resonate with their interests, like pop culture, sports, or campus life, can make the event feel more engaging and relatable.

When it comes to promotion, think big. Use social media platforms, campus newsletters, and eye-catching posters to spread the word. Be sure to highlight any prizes, discounts, or special perks - these little incentives can grab attention. Adding fun visuals and emphasizing the energetic, welcoming vibe of the event can also create excitement and draw more participants. With a bit of creativity and thoughtful planning, you’ll be on your way to hosting a trivia night that people won’t want to miss!

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• Guide to Hosting Cultural Events on Campus

• The College Event Ideas You Wish Someone Told You About